The capitalist world is increasingly driving the blurring of lines between work and non-working hours of our youth, say Profs Maria José Tonelli, FGV-EAESP, Andrea Oltramari, UFRGS and Rosana Córdova, UFRGS. They deep dive into the branding strategies employed by companies to investigate how companies use youth to drive their business.
Dear Council Community Readers, The Council editorial team will be on a welcome summer break from Wednesday 31st July to Monday 26th August. I’d like to thank you personally and on […]
Scott Ward, Warwick Business School alumnus, talks about the end of his footballing career and how an MBA gave him a second life A tough game When injury forced professional […]
In a two-part feature, Prof. Aarti Ramaswami of ESSEC Business School, Asia-Pacific and fellow researchers George F. Dreher at the Kelley School of Business and Tom Dougherty from Trulaske College […]